Shopify Plan Calculator

Method and assumptions

Verification status, 21 August 2026. Shopify publishes no pricing API, so these tables are maintained by hand. United Kingdom pricing has been checked against Shopify's published rates. Every other market is seeded from published pricing without a recent re-check, and for currencies outside the main list the platform fee is converted from the USD price at an indicative rate, right in magnitude, not to the penny.

So: treat a non-UK result as a planning estimate that tells you which plan wins and roughly by how much, not as a quotable figure. Confirm the exact numbers on Shopify's pricing page for your country before you act on them. The ranking is the useful output here; the absolute total is the approximate one.

How the number is reached

Annual GMV is derived from the three inputs: sessions × conversion rate × average order value × 12. That GMV is then run against each plan twice: once for the platform fee, once for Shopify Payments processing at that plan's online card rate plus its per-transaction fee. The two are added, and the plans are ranked on the total rather than on the subscription price.

The crossover figure is the GMV at which the next plan up becomes cheaper overall: the point where its lower card rate has saved more than its higher platform fee costs. It is the number worth knowing, because it tells you how far away an upgrade is rather than whether it makes sense today.

What is assumed

• You use Shopify Payments. The third-party gateway surcharge is shown against each plan for reference but is not added into the totals, so if you use an external gateway your real cost is higher than every figure here, and higher on the cheaper plans, where that surcharge is steepest.
• All sales are online card transactions. POS, buy-now-pay-later and manual payment methods carry different rates.
• Domestic cards. International and currency-conversion surcharges are excluded.
• List pricing. Plus is quoted at its published entry rate, a negotiated contract will differ, and usually downward.
• Sessions and conversion rate are steady across the year. If your business is seasonal, run it twice with peak and off-peak figures rather than an average.
• App subscriptions, shipping, fulfilment and staff costs are excluded entirely. This is a platform-cost comparison, not a P&L.

A worked example

A store doing 60,000 sessions a month at 2.2% conversion with a £70 average order value is turning over roughly £1.1m a year. At that level the platform fee gap between Advanced and Plus is a few thousand pounds, and the card-rate difference is worth more than that, which is why the calculator will often point upward at a volume where the pricing page suggests staying put. Put your own three numbers in above and the crossover point will tell you the same thing with your figures.

Found an error in the maths, or a rate that has changed? Email [email protected] and I will fix it and re-date the page.